The Project & The Challenge
Located on the prestigious Rue Neuve in Brussels, one of the busiest shopping streets in Europe, the MediaMarkt flagship required a spectacular and ultra-reliable digital signage solution. To capture visitors' attention and enhance the sales area, HTV designed, manufactured and installed 4 giant indoor LED banners totalling 18 m². The main challenge was to deliver in record time for the opening of the store during its renovation. HTV did it! Just 3 weeks, thanks to our strategic stock.
Technical Specifications
- Number of screens : 4 giant indoor screens
- LED screen surface : 18 m² (an impressive total display area)
- Pitch : P1.9 mm (Ultra High Definition image quality for perfect reading at short and medium distance)
- Operation : designed for intensive 24/7 use (high durability, industrial components, optimal heat dissipation)
- Visual rendering : high brightness and deep contrast suited to the bright light of a retail environment
- Low power consumption : the Eco-Save technology built into our HTV Precision series screens uses 40% less energy than standard mass-produced LED screens.
Uses & Customer Benefits
- Immediate visual impact : total visual immersion from the entrance and across the key areas of the store.
- 24/7 retail digital signage : continuous broadcasting of brand campaigns, strategic promotions and high-definition video content without interruption.
- Reliability & performance : cutting-edge components ensuring permanent image stability, controlled energy consumption and simplified maintenance.
Frequently asked questions
Which pixel pitch for an LED screen in a store?
At MediaMarkt Rue Neuve, HTV installed a P1.9 mm pitch: Ultra High Definition image quality for perfect reading at short and medium distance.
Can an LED screen run 24 hours a day?
Yes. These screens are designed for intensive 24/7 operation, with industrial components and optimal heat dissipation.
How quickly can HTV deliver LED screens?
For the opening of MediaMarkt Rue Neuve during its renovation, HTV delivered in just 3 weeks thanks to its strategic stock.
